Media
Journal of Consumer Research • Featured as JCR’s most impactful articles in JCR’s the 40th anniversary special issue • Featured in JCR’s Research Curations - “Products as Signals” • Media Coverage: ABCNews, NBC, CBSNews, Harvard Business Review, TIME, C
Other Co-authors
Wang, Yajin and Vladas Griskevicius
Pub Year
Faculty Name
Department
Forthcoming
关闭
